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UW–Madison State Tour

Celebrating 175 Years of Partnering with Wisconsin

Serving Wisconsin since 1848

This one’s for you, Wisconsin! Because UW–Madison is the state’s school — which makes us all Badgers. So, plan to catch this anniversary celebration when it rolls into a town near you. Overflowing with Badger spirit and surprises galore, you won’t want to miss what’s sure to be talked about for the next 175 years!

Highlights include family-fun activities, complimentary Babcock ice cream (including the unveiling of a special commemorative flavor), games, giveaways, a UW-themed trivia contest, music, and more.

It’s also a celebration of the impact the UW has made, and continues to make, in hometowns throughout the state. From alumni who live near you to local businesses with Badger ties, the UW has been in your area all along working to improve lives and better the community.

Learn more about UW's impact in your community

Where we'll be heading

We look forward to seeing you this summer. Stay tuned for more information, including dates and event registration.

2024 State Tour preview

  • Appleton – May 30
  • Janesville – June 25
  • Chippewa Falls/Eau Claire – August 14
  • La Crosse – August 15
  • Waukesha – August 22
  • Kenosha/Racine – coming soon

Red and white 175 truck in front of Harley Davidson Museum

2023 State Tour stops

Let’s look back at where the State Tour’s already been to celebrate UW–Madison’s 175th anniversary and the university’s commitment to communities across the state.

City of Wausau skyline reflected over body of water.

Wausau | August 30, 2023

Capping off a summer filled with Badger pride the UW–Madison State Tour traveled to northcentral Wisconsin for its final stop in 2023. The community-wide event, held at the UW Center for Civic Engagement, UW–Stevens Point at Wausau campus gave local alumni and friends a chance to celebrate the big Badger birthday and the university’s commitment to the Wausau area. While this marks the end of the road for now, the state tour will be back in communities like yours in 2024.

Watch Wausau recap

Read about the event

The Milwaukee downtown skyline set against a blue sky is reflected in the waters of Lake Michigan in the foreground.

Milwaukee | August 17, 2023

The festivities really revved up on the state tour’s stop in Milwaukee. How could they not when the community celebration was held at the Harley-Davidson Museum. Alumni and friends enjoyed a sociable gathering that saw the UW’s refurbished 1957 ice cream truck capture as much attention as Harley’s classic motorcycle collection. Former Milwaukee Brewers owner, UW alumnus, and commissioner emeritus of Major League Baseball Allan “Bud” Selig ’56 also drew the attention of Badgers in attendance as the guest of honor.

Watch Milwaukee recap

Read about the event

Trees and buildings line Sheboygan's downtown area on sunny summer day with body of water in foreground.

Sheboygan | June 28, 2023

To symbolize the university’s continuing presence in Sheboygan County, and recognize its partnership with Kohler, Jennifer L. Mnookin, UW–Madison chancellor, presented a red Memorial Union Terrace chair to David Kohler, Chair and CEO during this state tour stop. Held at Kohler Communications — The Beacon, the family-friendly and community-wide gathering capped off a day of celebrations that also featured a delicious brat fry at another valued partner, Johnsonville Foods.

Watch Sheboygan recap

Read about the event

Aerial photo of Green Bay waterfront area on sunny day.

Green Bay | May 23, 2023

There was no better place to kick off the UW–Madison State Tour than Green Bay. With more than 300 alumni and friends in attendance at the community-wide celebration, and local and campus leaders gathering at a variety of smaller events, Badger spirit was shared by all.

Watch Green Bay recap

Read about the event

University of Wisconsin–Madison campus partners collaborate with communities across the state every day. Meet the State Tour partners.

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